Why is Coolie’s earnings slowing down, know the truth

Rajinikanth’s ‘Coolie’ slow in the first week, will it make a strong comeback in the second weekend

Decline in earnings of ‘Coolie’

Rajinikanth starrer Coolie entered the theatres on 14th August and created a blast at the box office with its opening.

The film may have clashed with Hrithik Roshan and Jr NTR’s War 2, but its effect was negligible in the initial days.

However, as the weekdays approached, the pace of the film has started to slow down and now the lines of worry are clearly visible on the forehead of the makers.


First week’s journey

Directed by Lokesh Kanagaraj, this pan India film stars Rajinikanth along with big names like Nagarjuna, Shruti Haasan, Aamir Khan, Pooja Hegde and Upendra.

Due to its release in five languages, the film had a nationwide reach and it earned a great amount on the opening weekend.

  • Day 1: ₹65 crores
  • Day 2: ₹54.75 crores
  • Day 3: ₹39.5 crores
  • Day 4: ₹35.25 crores
  • Day 5: ₹12 crores
  • Day 6: ₹9.51 crores
  • Day 7: ₹8 crores (Early trend)

Overall, Coolie has made a net collection of ₹222.5 crores in the first week.


Reasons for decline

Since the weekend, the film’s earnings have been continuously declining.

Mixed to negative reviews, weak word of mouth and low number of viewers in weekdays – all these reasons are slowing down the pace of the film. —

Challenge of recovering the budget

According to reports, the budget of Coolie is between ₹300-400 crores.

In such a situation, not being able to cross the figure of 250 crores even after 7 days is a matter of concern for the makers.

Now hopes are pinned on the second weekend, where it is necessary for the collection to increase on Saturday and Sunday.


Hit or loss deal?

If the collection of the film does not improve in the second weekend, then instead of becoming a hit, it can prove to be a loss deal.

On the other hand, if the crowd of audience returns on the weekend, then the film can recover its budget.


What next?

The fate of Coolie now depends on the collection of the next few days.

It will be interesting to see whether Rajinikanth’s star power and the craze of multi-starcast will be able to save it.


💬 Your Opinion: Do you think Coolie will be able to make a comeback in the second weekend, or will this film stall at the box office?

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