How did Aishwarya Rai win the Personality Rights case?


Delhi High Court imposed a strict ban on the misuse of Aishwarya Rai’s name and image and AI misuse.

No image without permission

The Delhi High Court ordered that the unauthorized use of Aishwarya Rai Bachchan’s picture, name and personality be completely stopped.

Whether it is a real photo or an AI-generated image, the court made it clear that the misuse of personal characteristics is a violation of her rights to privacy and dignity.

Strict decision of the court

Justice Tejas Karia ordered immediate action by several organizations.

Google LLC was directed to remove the disputed URLs within 72 hours.

The court underlined that whether a celebrity or a common person, the right to take commercial advantage of someone’s image or name is only theirs.

Double violation: Privacy and dignity

According to the court, unauthorized manipulation is harmful in two ways:

  • First, privacy is violated due to the commercial exploitation of one’s personality
  • Second, the dignity of living is hurt by this violation

This decision makes it clear that every person has the right to control their identity and dignity.

AI or offline copyright

The special thing is that the court also put AI-based reproductions in this category.

Not just photocopies or video clips, fake images created using new technology will also be considered a violation of personal rights.

This will create new standards for the protection of artists in the entertainment industry.

Abhishek Bachchan’s move

Meanwhile, Abhishek Bachchan approached the Delhi High Court to stop the dissemination of unauthorized content about him.

He also sought a ban on fake videos, sexy clips and merchandise like T-shirts made without permission. Now the whole family is standing behind Aishwarya.

Be careful of misuse in the digital world

The message of this decision is clear: social media, website, or AI—wherever your image goes, your rights will also go with it.

Be it stars or common people, the right to protect one’s data and personality is a fundamental right of everyone.

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